Hugo Boss
With the creation of the Boss brand in the 1970s, Hugo Boss made major strides toward becoming the successful fashion house that it is today. In the 1980s, it expanded its offerings to include a collection of designer fragrances, the first being the Hugo Boss cologne for men called Boss No. 1 in 1985. The success of Boss No. 1 led to several men's colognes released between 1985 and the late 1990s.
It wasn't until 1997 that the first Hugo Boss perfume for her was launched. This first perfume, Hugo Woman, is a warm, fruity scent designed with modern, independent women in mind. To this day, the Boss name continues to be a major leader in the global fragrance marketplace.